About Our Medicare Team

HealthyMarks was founded in 2016 as a Business Health Insurance Brokerage. Keaton took the knowledge and skills he learned training as a health insurance specialist and built a company that helps employees understand and enroll in their employer sponsored insurance. In 2018, HealthyMarks Medicare was created and Keaton now wears two hats: Managing both the business insurance clients and our Medicare Clients.

Keaton Marks

Owner | Lead Broker | License # 0L47187

Keaton Marks is the owner and CEO of the HealthyMarks Medicare team. Keaton Marks was born and raised in San Diego, is a beach volleyball fanatic, and loves his job offering Medicare Solutions.

Keaton believes one thing above all else:​

“Medicare is confusing… but it doesn’t have to be!”

Alexa Marks

Medicare Team Leader | License # 0L48300

Alexa Marks is your main point of contact at HealthyMarks Medicare and will likely be your best resource when any Medicare questions come up. Her expertise in the Medicare process makes her an unbelievable resource for our offices.

Alexa believes one thing above all else:

“If I explain it, you’ll know Medicare better than your peers!”

Alexa joined the HealthyMarks Medicare Offices after gaining industry knowledge and experience working for HUB International.

“I had noticed too many people didn’t fully understand their insurance. So with my wife, I set out to be an educator and it has been wonderfully successful.”

Keaton Marks


Our Story

Both Keaton and Alexa attended high school in Solana Beach at Santa Fe Christian. “You could say Keaton and I are high school sweethearts.” Alexa’s focus in high school was always volleyball. She was an elite indoor setter on a CIF championship team. Alexa left San Diego for Texas where she joined the TCU Horned Frogs for college.

Keaton’s main focus at SFC was football. As a running back and safety, Keaton led his team and won the CIF championships at Qualcomm Stadium. Keaton found passion in the game and pursued a college football career. He attended college at Cornell University in Ithaca, New York where he played Division 1 football for the Cornell Big Red.

Although Keaton and Alexa were attending different schools in different states, the two remained very close. And when Keaton’s time in New York was coming to an end, he quickly accepted his first job as a salesman at CallBox in Dallas, Texas so he could be close to Alexa.

Keaton always knew that he would want to move back to San Diego eventually. Although he enjoyed his time in Dallas, Keaton found that after 5 years it was time to move home once more. “After seeing much of the United States… nothing can beat San Diego.” All in one year, starting January 2016, Keaton proposed to his now-wife Alexa, moved from Dallas to San Diego, started a new job working with Bill King at KingBenefits, and got married.

How HealthyMarks Medicare was created

While Alexa went to work at HUB International to learn more about commercial insurance, Keaton trained as a health insurance specialist with a great team in Carlsbad.

“While at KingBenefits, I worked hard to learn everything I could about the health insurance industry, how to best serve my clients, and most importantly, I learned how to best communicate with employees who had never learned how insurance works.”

Keaton always knew he wanted to eventually start his own health insurance office, so he did so as quickly as he felt confident in his own abilities. “Even when I first started HealthyMarks on my own, I knew I was better than every other broker at one thing: Helping employees better understand their health insurance. If I could continue to educate the people around me, I would continue to have success in this industry.”

Keaton’s focus for HealthyMarks started with businesses and their employee’s medical benefits. After years of gaining industry knowledge, Alexa agreed to join HealthyMarks and spearhead the Medicare team. Keaton was unsure how to best help people enroll in Medicare at age 65, so it was Alexa’s task to learn just that. Alexa was able to create a successful division within the company with a complete focus on Medicare.

Our HealthyMarks Medicare division has been incredibly successful. Both Keaton and Alexa are licensed professionals for all Medicare products and services. The two represent every insurance carrier in San Diego as well as the rest of the state. “Our wonderful clients have recommended our services to their friends and family throughout California. We now have clients all over.”

Keaton and Alexa are happily living in Cardiff by the Sea in Encinitas. The two are proud to be the “San Diego Medicare Couple” and look forward to continuing helping the community enroll in Medicare.

Keaton & Alexa Marks